Best of Convenience Store Related Super Bowl Commercials
Our selection & analysis of the best Super Bowl Commercials showcasing products commonly sold at convenience stores across the USA. Products range from the well-known soda brand Pepsi to the fast-emerging snack brand Popcorners.
Pepsi - Ben Stiller
Features a famous actor Ben Stiller
Entertaining commercial to draw attention especially during Super Bowl parties
Showcases the actor drinking the product
May not necessarily remember this is a Pepsi Zero Sugar commercial, but will remember the Pepsi name
Pepsi - Steve Martin
Dog draws attention right away
Features famous actor Steve Martin
Actor drinks the product
Pepsi is prominently featured in some of the main segments of the commercial
Heineken + Ant-Man and the Wasp: Quantumania
Clever co-marketing between Heineken and the upcoming movie Ant-Man and the Wasp: Quantamania
Features famous actor Paul Rudd
Note on the fridge is a creative touch
Introduces Heineken's new 0.0 product
PopCorners
Emerging brand introduced for the first time to most of the audience
"Breaking Bad" theme was an innovative idea, although not everyone has seen "Breaking Bad"
Introduces specific flavors such as kettle corn, white cheddar & sea salt
Best Overall Commercials:
Dexcom
Major innovation for diabetes, especially no fingerstick
Demonstrates the benefits of Dexcom G7 very well
Dexcom brand name is featured through the commercial
Google Pixel
Demonstrates the product really well with eraser feature
Entertaining
Famous celebrities
A little risky to introduce the Google Pixel name so late in the commercial, but the commercial was so strong it shouldn't have a negative impact on results
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